When funding stops, health shouldn’t
Message from our Founder
Why I Built Mundaly
Dear friends,
I shouldn’t be here. As a child in rural Ghana, a severe infection nearly took my life. My family couldn’t pay. But my community—cocoa farmers with little —pooled their labor earnings to save me. Their sacrifice became my purpose.
Years later, I founded Cocoa360 so other families could earn health coverage through participation. Farm labor powered health funding. And it worked.
Years later, I founded Cocoa360 so other families could earn health coverage through participation. Farm labor powered health funding. And it worked.
Then COVID changed everything. Yale researchers couldn’t travel to Ghana, so they engaged our community remotely. The $10,000 they saved funded care for our children. That breakthrough—participation, not just farming, is a monetizable community asset—led me to pursue a PhD to transform Cocoa360’s work into a scalable behavioral framework.
At Cambridge, I saw the same broken pattern globally. Researchers & CSR Teams were spending heavily just to reach communities whose children lacked health access. Yet, there was no platform for them to reach these community participants remotely whenever they wanted.
Today, Mundaly is that platform. We’re scaling Cocoa360’s proven model—same coverage incentives, more participation options, still school-based. We’ve already helped parents earn $50,000+, fully funding care for 370 children. Now, it’s time to extend that to 700 million more.
As traditional aid retreats—USAID closing offices, foundations sunsetting—we don’t need more charity. We need a new system.
One that turns participation into protection, adherence into funding, and communities into co-owners. And saves every child, just like it did for me.
This is our generation’s greatest task. And we know you’ll join us.
Shadrack O. Frimpong, MD(c), PhD
Founder, Mundaly & Cocoa360
